Complete BUSINESS PLAN on sports store FOUR SEASONS.

Complete BUSINESS PLAN on sports store FOUR SEASONS. EXECUTIVE SUMMARYFour Seasons is a sports good retailer that sells a range of football (soccer, rugby league, rugby union and AFL) apparel, (boots, socks, shorts, etc) and equipment, (balls, shin-pads, etc).Four Seasons will not be producing any products themselves, but rather on-selling existing products from wholesalers such as Nike and Adidas etc.Four Seasons will satisfy the need for football equipment and apparel and an individualistic service. A need for high quality products and customer service that match.The Four Seasons products will not be unique, as they are not exclusive to the store, but rather the service provided by the sales equipment is what sets Four Seasons apart from the rest.The name of the business is Four Seasons.The mission statement of Four Seasons is as follows:"Our mission is to empower our customers to reach their full sporting potential, by addressing and meeting the physical and material needs of each individual."English: Skyscrapers in the Brisbane CBD , taken fr...TABLE OF CONTENTSBUSINESS PROFILE 4The Business Concept - Industry, SWOT 4The Distinctive Competitive Advantages 4THE MARKET 6The Market Size and Trends 6The Target Market 7The Competition 8The Market Share 8THE MARKETING PLAN 10The Marketing Strategies 10The Marketing Mix - Product, Price, Promotion, Place 10THE OPERATIONS PLAN 14The Production Facilities 14The Production Logistics 15The Production Costs 15THE ORGANISATIONAL AND HUMAN RESOURCE PLAN 17The Key Personnel and Responsibilities 17Human Resource of the Future 18The External Advisers 18The Legal Structure and Ownership 19THE FINANCIAL PLAN 20The Financial Forecasts and Analysis 20The Sources and Uses of Finance 20The Risks and Responses Error! Bookmark not defined.THE SCHEDULE OF KEY ACTIVITIES 22The milestones and Relationships/The Timetable 22Appendixes 23BUSINESS PROFILETHE BUSINESS CONCEPT...